//Automotive Services / Detailing
TI Detailing: CRM для двух филиалов премиального детейлинга
We unified two cities into a single CRM, with service tracking and per-branch BI analytics.

Automotive Services / Detailing Almaty + Astana 6 weeks
- 2
- branches in one CRM
- 100%
- of the customer journey in CRM
- BI
- per-branch analytics
A premium detailing center with branches in Almaty and Astana.
01
Challenge
The goal was to unify operations across two cities, automate orders and service tracking, and provide clear analytics on branch performance.
- A single sales pipeline for both branches
- Service delivery tracking
- Automated document generation
- BI analytics on workload and sales
02
What we did
- 1Two on-premise instancesSeparate Bitrix24 on-premise editions for Almaty and Astana sharing a single sales pipeline.
- 2Service workflowA custom service-management workflow with automatic stage transitions.
- 3DocumentsAutomated document generation for each deal.
- 4BI analyticsDetailed BI dashboards: analytics on vehicles, services, and parts per workshop — workload, revenue, and technician performance for each branch.
- 5ChannelsWhatsApp (Wazzup), Facebook Leads, Tilda, and IP telephony.
Integrations
Wazzup Facebook Leads Tilda IP telephony BI analytics
03
Result
The CRM now covers the entire customer journey, from booking to vehicle handover. Deals move through their stages automatically, and BI dashboards show the performance of each technician and branch in real time.
- The CRM covers the entire customer journey, from booking to vehicle handover
- Deals move through their stages automatically
- BI dashboards show the performance of each technician and branch
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