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//Automotive Services / Detailing

TI Detailing: CRM для двух филиалов премиального детейлинга

We unified two cities into a single CRM, with service tracking and per-branch BI analytics.

Automotive Services / Detailing
Automotive Services / Detailing Almaty + Astana 6 weeks
2
branches in one CRM
100%
of the customer journey in CRM
BI
per-branch analytics

A premium detailing center with branches in Almaty and Astana.

01

Challenge

The goal was to unify operations across two cities, automate orders and service tracking, and provide clear analytics on branch performance.

  • A single sales pipeline for both branches
  • Service delivery tracking
  • Automated document generation
  • BI analytics on workload and sales
02

What we did

  1. 1
    Two on-premise instances
    Separate Bitrix24 on-premise editions for Almaty and Astana sharing a single sales pipeline.
  2. 2
    Service workflow
    A custom service-management workflow with automatic stage transitions.
  3. 3
    Documents
    Automated document generation for each deal.
  4. 4
    BI analytics
    Detailed BI dashboards: analytics on vehicles, services, and parts per workshop — workload, revenue, and technician performance for each branch.
  5. 5
    Channels
    WhatsApp (Wazzup), Facebook Leads, Tilda, and IP telephony.
Integrations
Wazzup Facebook Leads Tilda IP telephony BI analytics
03

Result

The CRM now covers the entire customer journey, from booking to vehicle handover. Deals move through their stages automatically, and BI dashboards show the performance of each technician and branch in real time.

  • The CRM covers the entire customer journey, from booking to vehicle handover
  • Deals move through their stages automatically
  • BI dashboards show the performance of each technician and branch

Stack and tools

Битрикс24 КоробкаWazzupFacebook LeadsTildaIP-телефонияBI-аналитика

Timeline

6 weeks

Region

Almaty + Astana

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